Keyword Difficulty: How to Choose Keywords You Can Rank For

keyword difficulty

We often mention keyword difficulty.

As you can presume, it refers to how difficult it is to rank for a certain word or phrase.

In fact, when analyzing a keyword, most people will take into consideration volume of monthly searches as well as the difficulty.

These two are often presented as the most important factors when determining whether or not you are going to pursue a keyword. Continue reading

How to Use Google Trends for Local Keyword Research

Google Trends

SEO is a profession that is highly dependable on various tools. In fact, it can be regarded as one of the most analytical disciplines.

Unlike some other jobs, where you have some sort of a material measurement (such as the money), it is very hard to quantify success for websites.

Although very intangible by nature, our best bet is to measure things by comparison. Continue reading