E-Commerce SEO Success: 6 Factors To Succeed

e-commerce seo success

Today, most of the business is done online. Truth be told, there is not much point for old brick and mortar economy. For an enterprise to survive on the modern market, it is necessary to cut the cost wherever you can.

With e-commerce companies, there is a completely new set of obstacles imposed. Even though this business is cheaper and more profitable in theory, it also means that almost anybody can do it.

Unlike classic stores where you had to pay a hefty sum to get a nice location, e-commerce websites can be easily set up. But, due to the fact that initial investment is much lower, it means that you will have to go against much larger competition. Continue reading

Pitch Journalists and Build Powerful Links with HARO

HARO

Nothing can replace good publicity.

Although we are prepared to accept almost any kind of marketing exposure, most of the bloggers still prefer links and social mentions provided by large news websites. Organizations such as Time Magazine and Mashable are just a few names that can propel your website to that new height.

This might look strange and you might be wondering: “Why would I bother with large news companies if I am able to get a link from the biggest websites within my niche?” Continue reading

How to Ramp up Your SEO with Great Audience Engagement

audience engagement

In the last few weeks, I wrote a lot about user engagement factors.

Today, audience engagement has become an important part of search engine optimization. Not only because you need a lot of visitors; also because you need quality clicks (I will explain the term later on so keep on reading!).

There is a high correlation between classic link building techniques and audience engagement. In fact, it is hard to start your audience engagement optimization if you haven’t done any search engine optimization before that.

Why is that you might ask? Continue reading