How to Ramp up Your SEO with Great Audience Engagement

audience engagement

In the last few weeks, I wrote a lot about user engagement factors.

Today, audience engagement has become an important part of search engine optimization. Not only because you need a lot of visitors; also because you need quality clicks (I will explain the term later on so keep on reading!).

There is a high correlation between classic link building techniques and audience engagement. In fact, it is hard to start your audience engagement optimization if you haven’t done any search engine optimization before that.

Why is that you might ask? Continue reading

White Hat SEO vs Black Hat SEO – Which is Better for You?

White Hat SEO vs Black Hat SEO

The first things you learn when you start doing search engine optimization for Google is that there are two main techniques when it comes to promoting and ranking content.

White hat SEO and Black hat SEO.

White hat is often regarded as a “legit” or “ethical” way of doing SEO for your blog in accordance to Google’s guidelines such as: Continue reading