In the last few weeks, I wrote a lot about user engagement factors.
Today, audience engagement has become an important part of search engine optimization. Not only because you need a lot of visitors; also because you need quality clicks (I will explain the term later on so keep on reading!).
There is a high correlation between classic link building techniques and audience engagement. In fact, it is hard to start your audience engagement optimization if you haven’t done any search engine optimization before that.
Why is that you might ask? Continue reading